IEG4 Insights

The Right CRM: Transforming Public Service Delivery

Posted by Nigel Lomas on Dec 8, 2023 1:38:02 PM

`Explore how the right CRM can elevate public service - read success stories and unlock potential savings for your Council now'

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Topics: digital transformation, onevu

Messaging Dinosaurs...

Posted by John McMahon on Mar 3, 2021 2:00:00 PM

John McMahon of IEG4 explains that not long ago, his teenage niece stated “email was for dinosaurs”. If correct, what are the implications for public sector customer services?

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Topics: digital transformation, service design, onevu, customerengagement, citizenaccess

Design Matters - Mobile

Posted by John McMahon on Jun 29, 2020 8:30:00 AM

When the iPhone was introduced you could comfortably access the entirety of the screen with one hand. But with the invent of phablets (massive phones) it has become near impossible to reach the entirety of the screen. The following illustrates the thumb reach of users on large phones and the ergonomic reality of using it with one hand:

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Topics: digital transformation, software, service design, onevu, edesigner, mobile-first

Businesses Matter (Business Rates/Commercial Waste/Licensing)

Posted by John Jervis on Mar 12, 2020 2:40:55 PM

In this blog, John Jervis of IEG4 looks at the importance of the business community to local government revenues and argues that effective digitisation of services will be not only attractive to business operators, but, will also offer councils new opportunities for revenue generation around improved services.

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

Stopping Duplicate Tasks & Increasing Citizen Engagement

Posted by John Jervis on Nov 8, 2019 8:59:47 AM

Do you want to engage more with your citizens, yet fear that the easier you make communication, the higher the demand will be on your staff?

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

They Ask, You Answer - Using an Outcome-Based Approach

Posted by John McMahon on Nov 4, 2019 9:24:29 AM

Why bother with Master Data Management?

For organisations engaged with customers around many different interconnected products on a regular basis, it makes commercial sense to invest in developing a single view of the customer across legacy infrastructure.  Particularly when information in each silo needs to be understood in order to make effective business decisions.

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

Proactive Prevention - Personalisation Through Assessment

Posted by Paul Tomlinson on Oct 25, 2019 9:12:28 AM

The pressure on social services to provide support for the vulnerable within the community is never far from the news headlines. Deadlines for a succession of promised green papers have come and gone.  The reality may be that effectively funding social care is difficult to explain, difficult to achieve and, dealing with it, is politically toxic. 

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

Taking Service Directories Mainstream

Posted by Paul Tomlinson on Oct 18, 2019 1:53:21 PM

We have our efforts upside down

In a thought-provoking lecture, entitled ‘Social Services Are Broken. How Can We Fix Them?’, Hilary Cottam stated that around £250,000 is spent each year, on each of around 100,000 families within the UK.  However, she highlighted that the £250,000 is not spent on the families themselves, but instead on the cost of running the support systems which have built-up around them.

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

Keeping Customers in the Loop

Posted by John McMahon on Oct 18, 2019 10:50:38 AM

Keeping people digitally informed about services and providing them with the means to access these services, creates value for those organisations who do it well. It also creates the much-needed pull to encourage customers to keep returning to digital and to reinforce the digital channel as the preferred choice for interactions.

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Topics: digital transformation, software, onevu, channel shift, customerengagement, citizenaccess

Opening doors and unlocking the potential of better customer service

Posted by Jackie Gill on Oct 4, 2019 9:57:26 AM

Imagine, as a local authority citizen, walking down a corridor where each door relates to a page shown every time a hyperlink is clicked, that potentially leads you to the information you require.

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Topics: digital local government, digital transformation, software, personalisation, onevu, channel shift, citizenaccess

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