---
title: IEG4 Insights | Marcus Devaney
---

[![](https://assets.website-files.com/5cdd2f3895678d7fa3f44fec/5cdd38ef95678d5856f4949f_IEG4-logo.svg)](https://www.ieg4.com/)

# IEG4 Insights

## Marcus Devaney

![Marcus Devaney](https://blog.ieg4.com/hubfs/MarcusD.jpg)

Find me on:

<https://www.linkedin.com/in/marcus-devaney-70051939/>

### Recent Posts

## [Blue Badge Administration - Improving processes with an integrated digital service](https://blog.ieg4.com/insights/channel-shift-in-blue-badge-processing)

 Posted by [Marcus Devaney](https://blog.ieg4.com/insights/author/marcus-devaney) on Oct 24, 2019 9:20:11 AM

[![Blog Featured Images  (3)-2](https://blog.ieg4.com/hubfs/Blog%20Featured%20Images%20%20(3)-2.png) ](https://blog.ieg4.com/insights/channel-shift-in-blue-badge-processing)

#### In this series of blogs, **Marcus Devaney**, Product Manager at IEG4, looks at recent improvements in central government Blue Badge application processing and the opportunity this provides for local councils to provide an integrated digital service.   

[Read More](https://blog.ieg4.com/insights/channel-shift-in-blue-badge-processing)

 0 Comments [Click here to read/write comments](https://blog.ieg4.com/insights/channel-shift-in-blue-badge-processing#comments-listing)

 Topics: [digital transformation](https://blog.ieg4.com/insights/tag/digital-transformation), [software](https://blog.ieg4.com/insights/tag/software), [blue badge](https://blog.ieg4.com/insights/tag/blue-badge), [hidden disabilities](https://blog.ieg4.com/insights/tag/hidden-disabilities), [channel shift](https://blog.ieg4.com/insights/tag/channel-shift)

## [Because Councils are Different: Blue Badge Flexible Workflow & No Code](https://blog.ieg4.com/insights/blue-badge-flexible-workflow-and-no-code)

 Posted by [Marcus Devaney](https://blog.ieg4.com/insights/author/marcus-devaney) on Oct 3, 2019 9:31:40 AM

[![BB Blog 2-1](https://blog.ieg4.com/hubfs/BB%20Blog%202-1.jpg) ](https://blog.ieg4.com/insights/blue-badge-flexible-workflow-and-no-code)

#### **A modern Blue Badge solution for a new era of Blue Badge processing. **

The new GOV.UK Blue Badge system offers an effective central hub for applicants to request Blue Badges online.  It is clear and easy to use but it only goes so far.  Once the application is made centrally, without a well-designed local solution, it can disappear from the applicant’s view, leading to frustration and calls into their local council.

[Read More](https://blog.ieg4.com/insights/blue-badge-flexible-workflow-and-no-code)

 0 Comments [Click here to read/write comments](https://blog.ieg4.com/insights/blue-badge-flexible-workflow-and-no-code#comments-listing)

 Topics: [digital transformation](https://blog.ieg4.com/insights/tag/digital-transformation), [software](https://blog.ieg4.com/insights/tag/software), [blue badge](https://blog.ieg4.com/insights/tag/blue-badge), [hidden disabilities](https://blog.ieg4.com/insights/tag/hidden-disabilities), [channel shift](https://blog.ieg4.com/insights/tag/channel-shift)

## [Blue Badge Administration - Bespoke Solutions from Standard Software](https://blog.ieg4.com/insights/blue-badge-administration-bespoke-solutions-from-standard-software)

 Posted by [Marcus Devaney](https://blog.ieg4.com/insights/author/marcus-devaney) on Aug 29, 2019 5:00:44 PM

[![BB Blog 2](https://blog.ieg4.com/hubfs/BB%20Blog%202.jpg) ](https://blog.ieg4.com/insights/blue-badge-administration-bespoke-solutions-from-standard-software)

#### In this series of blogs, **Marcus Devaney** looks at recent developments in Blue Badge processing and covers how IEG4’s revolutionary digital Blue Badge solution, as implemented in [Kent County Council ](https://insights.ieg4.com/kent-cc-hannahb-case-study-v2)and Surrey County Council, supports individual organisational approaches to Blue Badge administration and puts them in control of continuous improvement. IEG4’s solution for Blue Badge delivers superior customer service and helps councils save money. 

[Read More](https://blog.ieg4.com/insights/blue-badge-administration-bespoke-solutions-from-standard-software)

 0 Comments [Click here to read/write comments](https://blog.ieg4.com/insights/blue-badge-administration-bespoke-solutions-from-standard-software#comments-listing)

 Topics: [digital transformation](https://blog.ieg4.com/insights/tag/digital-transformation), [software](https://blog.ieg4.com/insights/tag/software), [blue badge](https://blog.ieg4.com/insights/tag/blue-badge), [hidden disabilities](https://blog.ieg4.com/insights/tag/hidden-disabilities), [channel shift](https://blog.ieg4.com/insights/tag/channel-shift)

## [Measuring the success of digital services in local government](https://blog.ieg4.com/insights/how-can-you-measure-the-success-of-digital-services-in-local-government)

 Posted by [Marcus Devaney](https://blog.ieg4.com/insights/author/marcus-devaney) on Aug 19, 2019 2:29:25 PM

[![JMcM - Making Innovation Possible blog](https://blog.ieg4.com/hubfs/JMcM%20-%20Making%20Innovation%20Possible%20blog.jpg) ](https://blog.ieg4.com/insights/how-can-you-measure-the-success-of-digital-services-in-local-government)

#### "For every action, there is an equal and opposite reaction.” Isaac Newton penned his Third Law in the year 1687, and it’s fair to say he was not considering its relevance to digital transformation which would happen some 330 years later. But such is the use-case agnostic nature of this law that it very much holds true in the case of digital transformation in the public sector today.

[Read More](https://blog.ieg4.com/insights/how-can-you-measure-the-success-of-digital-services-in-local-government)

 0 Comments [Click here to read/write comments](https://blog.ieg4.com/insights/how-can-you-measure-the-success-of-digital-services-in-local-government#comments-listing)

 Topics: [digital local government](https://blog.ieg4.com/insights/tag/digital-local-government), [digital transformation](https://blog.ieg4.com/insights/tag/digital-transformation), [automation](https://blog.ieg4.com/insights/tag/automation), [personalisation](https://blog.ieg4.com/insights/tag/personalisation), [service design](https://blog.ieg4.com/insights/tag/service-design), [onevu](https://blog.ieg4.com/insights/tag/onevu)

## [Think Differently - Creating a Next Gen Blue Badge Service](https://blog.ieg4.com/insights/think-different-creating-a-next-gen-blue-badge-service)

 Posted by [Marcus Devaney](https://blog.ieg4.com/insights/author/marcus-devaney) on Aug 19, 2019 2:08:58 PM

[![BB blog 1](https://blog.ieg4.com/hubfs/BB%20blog%201.jpg) ](https://blog.ieg4.com/insights/think-different-creating-a-next-gen-blue-badge-service)

Like completing a crossword, sudoku or a puzzle, product management enables you to solve problems daily; and there’s an enormous sense of satisfaction in doing so. 

[Read More](https://blog.ieg4.com/insights/think-different-creating-a-next-gen-blue-badge-service)

 0 Comments [Click here to read/write comments](https://blog.ieg4.com/insights/think-different-creating-a-next-gen-blue-badge-service#comments-listing)

 Topics: [digital transformation](https://blog.ieg4.com/insights/tag/digital-transformation), [software](https://blog.ieg4.com/insights/tag/software), [blue badge](https://blog.ieg4.com/insights/tag/blue-badge)

[All posts](https://blog.ieg4.com/insights/all)

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